Survey result: What you think about us
Regulars on our Facebook page will know we recently conducted a brief survey to gauge your view on what you think about our messaging. The results were intriguing.
The first question asked how shooters heard about the CFCV. 78% said it was from our online presence. This is rather ironic given it was an online survey, but we suspect might be true of the broader shooting community given the way we’ve historically operated.
The second question asked shooters about their awareness of what we do – and we scored well in that just over 60% of shooters knew we represented 5 of Victoria’s major shooting organisations and undertook lobbying work for their benefit. That suggests we’ve been reasonably clear in the way we’ve communicated through social media so far.
On voting, it was encouraging to see most of you vote for a minor pro-shooting party, but the real story was that out of the majors, you voted for Liberal ahead of Labor and the National Party. As you can appreciate, the details of this are strategically important to what we will be doing at future elections and will need to remain confidential.
Your responses to the question about which type of messaging was best for our donation raising capacity was interesting. The results show we are largely on track but 61% of you say we need to toughen our messages up. You’ve also given us some ideas of the messages we could run – which has been incredibly helpful, and which we’ve referred to our executive for guidance.
Thank you to those who responded. This feedback will help us improve the way we continue to help shooters in Victoria and elsewhere with the huge fight we have ahead of us.
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